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by infocus Pricing your services is often under looked. You know what you can do, you know theres a market for it, but do you know how much you can get away with charging, without putting the customers off? Here are some few tips to increase your profit margin.
1. Find Out What Your Competitors Charge.
Ring round some of your competitors (you might want to use a fake name), and find out what theyre charging for the services you offer. You can then make a price comparison table. If youre working in an industry where price isnt a big thing customers look at, you might charge around the average of your competitors prices. If price is a big factor in your industry, play aggressively - put your table in your advertising materials, and price yourself so you beat everyone on the list (you might not be able to do this in some industries, however).
Be aware, though, that you might not always want to be the cheapest out there. Somewhat strangely, you might find that you can take away a competitors business in some indus...Read
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The Secrets Of Pricing by infocus Pricing your services is often under looked. You know what you can do, you know theres a market for it, but do you know how much you can get away with charging, without putting the customers off? Here are some few tips to increase your profit margin. 1. Find Out ...
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